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Branding
Brand refresh for a national grocer. I led design direction for a flexible, market-inspired system—including a custom hand-drawn typeface, hand-drawn accents, and fresh textures—that helped Sprouts feel more tactile, local, and alive.
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Branding
Brand refresh for a national grocer. I led design direction for a flexible, market-inspired system—including a custom hand-drawn typeface, hand-drawn accents, and fresh textures—that helped Sprouts feel more tactile, local, and alive.