Jordan

Commissioned by Nike during NBA All-Star Weekend, this shoot captured the intensity, style, and community energy of their 3v3 tournament in Chicago. Created to give local youth a platform during one of the city's biggest basketball moments, the event was a celebration of sport, culture, and connection. The tournament gave young players a chance to feel the presence and support of Jordan Brand while experiencing the love surrounding Chicago’s first-ever All-Star Weekend.

Credits

Photographer:

LASALLE SMITH

Event Producer:

LASALLE SMITH

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