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Poster Design
Playbill for Ray-Ban Meta ft. Doja Cat
:format(webp)/avatars/artist-doja-cat.jpg.webp "DC Avatar")
STUDIO HERRSTRÖM teamed up with Alto as the campaign design partner for Ray‑Ban Meta, helping shape the visual identity and positioning of the product – moving it from early‑adopter tech into broader cultural relevance. I led the design of a custom playbill for the campaign’s Doja Cat–featured spot, defining the visual direction in close collaboration with the client team and illustrator Giovanni García‑Fenech.
:format(webp)/avatars/f62ab904-5de9-4be4-b458-28a5f10f72e9.jpeg "MM Avatar")
:format(webp)/creative-work-portfolio-project-files/304160/dbf9a3077782440a807da6967efb49dc.jpg)
:format(webp)/creative-work-portfolio-project-files/304193/cd7e29cb7ef344e080660f316527a49a.png)
:format(webp)/avatars/f62ab904-5de9-4be4-b458-28a5f10f72e9.jpeg "MM Avatar")
Poster Design
Playbill for Ray-Ban Meta ft. Doja Cat
STUDIO HERRSTRÖM teamed up with Alto as the campaign design partner for Ray‑Ban Meta, helping shape the visual identity and positioning of the product – moving it from early‑adopter tech into broader cultural relevance. I led the design of a custom playbill for the campaign’s Doja Cat–featured spot, defining the visual direction in close collaboration with the client team and illustrator Giovanni García‑Fenech.