Mercedes - Loki

To highlight the off-road and adventurous capabilities of the 2017 GLS SUV, and add an element of personal storytelling to the Mercedes-Benz #Photopass series, we launched a Mercedes-first, long form branded story featuring Kelly Lund and his furry kindred spirit, Loki in Crested Butte, Colorado. The close relationship between the two fuels their desire to cover new ground and see new places. A moment of their adventurous lives was captured in short film.