Branded Content

Kevin Hart x Old Spice - Writer’s Room “The Heist”

Kevin Hart's Writer's Room is a branded series created in partnership with Old Spice. This scripted, multicam comedy takes viewers inside Kevin Hart's fictional writer's room, where the sole mission is to craft top-tier Old Spice content. In The Heist, Kevin and his writer’s room team—featuring Adam Waheed, Spice Adams, and Jesus Trejo—devise a plan to retrieve Old Spice products from Kevin’s house.