Directed interior and exterior photoshoots to unveil new brick-and-mortar spaces for the brand, showcasing the luxury environments in a way that reflected Lugano’s refined visual identity. Oversaw creative direction, styling, shot planning, and on-set execution to capture architectural details, mood, and spatial storytelling across multiple locations. Collaborated closely with photographers, production teams, and internal stakeholders to ensure consistency and elegance across all visual assets.

Credits

Art Director:

Stephanie Russi

Creative Director:

Stephanie Russi

Creative Producer:

Stephanie Russi

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