Madison Energy Infrastructure

Backed by new equity and entering its next stage of growth, Madison Energy Infrastructure needed to evolve beyond its early branding to attract recruits, win partnerships, and affirm itself as a leader in renewable energy. I took MEI from no marketing foundation to a fully built brand presence: strategy, complete identity, a new website, refreshed collateral, pitch decks, and a library of social tools the team could use. I also designed their event strategy and directed the launch sizzle video.