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Branded Content
With the launch of NBA star point guard, James “The Beard” Harden’s, second shoe; Adidas has put together the “Gas. Break. Cook” campaign. The marketing initiative highlighting Harden’s on-court technical prowess and capabilities to shake-n-bake his opponent out of his shoes. I was contracted by Adidas to produce four motion graphic videos that complemented the retail and POP display of the shoe.
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Branded Content
With the launch of NBA star point guard, James “The Beard” Harden’s, second shoe; Adidas has put together the “Gas. Break. Cook” campaign. The marketing initiative highlighting Harden’s on-court technical prowess and capabilities to shake-n-bake his opponent out of his shoes. I was contracted by Adidas to produce four motion graphic videos that complemented the retail and POP display of the shoe.