Branded Content
With the launch of NBA star point guard, James “The Beard” Harden’s, second shoe; Adidas has put together the “Gas. Break. Cook” campaign. The marketing initiative highlighting Harden’s on-court technical prowess and capabilities to shake-n-bake his opponent out of his shoes. I was contracted by Adidas to produce four motion graphic videos that complemented the retail and POP display of the shoe.
Branded Content
With the launch of NBA star point guard, James “The Beard” Harden’s, second shoe; Adidas has put together the “Gas. Break. Cook” campaign. The marketing initiative highlighting Harden’s on-court technical prowess and capabilities to shake-n-bake his opponent out of his shoes. I was contracted by Adidas to produce four motion graphic videos that complemented the retail and POP display of the shoe.