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Event
lululemon | No Holding Back - Atlanta, GA
No Holding Back is a concept to describe events and challenges focused on pushing personal limits and celebrating strength and community. I assisted team Optimist Inc, a creative agency based in LA/NY to execute this campaign. I was the project lead for the Atlanta market. I hire fabricators, printers, PAs, worked closely with my team and ATL lululemon lead on creatives, schedules, product displays, athlete hospitality, guest relations, and more.
:format(webp)/avatars/AD0E5233-2E20-4315-B9E1-29C3AA6DB41E.jpg "RW Avatar")
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:format(webp)/creative-work-portfolio-project-files/262024/eeb35a691e664bb580943fc3d40e4c1b.jpg)
:format(webp)/creative-work-portfolio-project-files/262007/22e912fa155d4afb871a9ba48216380a.jpg)
:format(webp)/avatars/AD0E5233-2E20-4315-B9E1-29C3AA6DB41E.jpg "RW Avatar")
Event
lululemon | No Holding Back - Atlanta, GA
No Holding Back is a concept to describe events and challenges focused on pushing personal limits and celebrating strength and community. I assisted team Optimist Inc, a creative agency based in LA/NY to execute this campaign. I was the project lead for the Atlanta market. I hire fabricators, printers, PAs, worked closely with my team and ATL lululemon lead on creatives, schedules, product displays, athlete hospitality, guest relations, and more.