I led the creative concepting, graphic design, and copywriting for several billboards that ran in Augusta, GA for the 2025 Masters. We wanted to capitalize on our new prints, but also reference the Masters in different ways such as highlighting our top athlete's tee times, the traditional Par 3 contest, and the fact that phones aren't permitted.

Credits

Copywriter:

Michael Butler

Creative Director:

Michael Butler

Graphic Designer:

Michael Butler

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