Campaign
This short-form documentary was shot on-location at Derrick Rose’s basketball camp and captures the raw emotion, resilience, and brilliance of young athletes growing through adversity. Inspired by Derrick’s own story, A Rose That Grew From The Concrete is a visual narrative that highlights mentorship, inner-city youth, and the power of sports as a tool for transformation.
Campaign
This short-form documentary was shot on-location at Derrick Rose’s basketball camp and captures the raw emotion, resilience, and brilliance of young athletes growing through adversity. Inspired by Derrick’s own story, A Rose That Grew From The Concrete is a visual narrative that highlights mentorship, inner-city youth, and the power of sports as a tool for transformation.