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Product Design
Mass Appeal tasked me with developing a complete creative identity. Beyond products and packaging design, I also directed the photoshoot and set styling, ensuring the visual narrative extended from the photography itself to the physical product and campaign rollout. Every detail was conceived as a physical artifact, the kind of release fans would display, not just play.
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Product Design
Mass Appeal tasked me with developing a complete creative identity. Beyond products and packaging design, I also directed the photoshoot and set styling, ensuring the visual narrative extended from the photography itself to the physical product and campaign rollout. Every detail was conceived as a physical artifact, the kind of release fans would display, not just play.