Vereda Vermouth — Beverage Branding & Packaging Design

Brand and packaging concept for Vereda, a premium Argentine vermouth inspired by the ritual of sobremesa. I led the project end to end: brand concept, visual identity, custom label and neck design, botanical art direction, packaging applications, and high-end AI-assisted product imagery. The result is a cohesive beverage brand that feels refined, contemporary, and distinctly Argentine—designed to stand out across packaging, hospitality, and digital campaigns.