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Nixit Condom Packaging
While at Winter Design Studio, we were approached to help Nixit with concepting a new line of condoms targeted to women. They wanted packaging that would stand out and feel distinctly feminine on crowded shelves dominated by predominantly black, masculine designs. WDS’s brief was to create a fresh, eye-catching look that would pop at retail while remaining tasteful and on-brand for Nixit.
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Nixit Condom Packaging
While at Winter Design Studio, we were approached to help Nixit with concepting a new line of condoms targeted to women. They wanted packaging that would stand out and feel distinctly feminine on crowded shelves dominated by predominantly black, masculine designs. WDS’s brief was to create a fresh, eye-catching look that would pop at retail while remaining tasteful and on-brand for Nixit.