Commercial
Narwal / Perfectly Silent
Singapore-based robotics company Narwal brought their newest revolutionary product, the silent robot vacuum, to the U.S. market in 2024. To spread the word about their launch, we crafted a campaign using humor to capture the most common frustrations of consumers with existing competitor vacuums. The result is a viral YouTube campaign that amassed over 10 MILLION YouTube views in its first month!
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:format(webp)/avatars/34D6F9D9-46C9-4748-98AA-A5AF57D9225B.jpg "JH Avatar")
Commercial
Narwal / Perfectly Silent
Singapore-based robotics company Narwal brought their newest revolutionary product, the silent robot vacuum, to the U.S. market in 2024. To spread the word about their launch, we crafted a campaign using humor to capture the most common frustrations of consumers with existing competitor vacuums. The result is a viral YouTube campaign that amassed over 10 MILLION YouTube views in its first month!