










SANTEE BAG SHOOT











Clients
Niche Street
Credits











SANTEE BAG SHOOT
E-Commerce Shoot ยท 2 Credits
Led end-to-end creative direction and production for Niche Street's Santee Bag spring color launch. Concepted the campaign, managed production, and directed all photography to refresh the brand's visual identity around seasonal colorways. Delivered a multi-channel asset library used across organic, web, and paid media to drive awareness and support product launches.
Clients
Niche Street