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NICHE STREET REBRAND SHOOT
NICHE STREET REBRAND SHOOT Led a full brand repositioning for Niche Street, evolving it from a bag-focused brand into a lifestyle-driven streetwear label. Defined the creative direction, developed new products, directed campaign shoots, and launched a limited-edition collection across organic and paid channels. The launch sold out within one week and established a new creative benchmark that lowered CPA and improved performance across future campaigns.
ClientNiche Street
2 Credits