ANA: Eccentric Friends

We flew to Japan to capture documentary-style glimpses into the vibrant worlds of Japanese locals who are passionate about their craft and bring an exquisite attention to detail to it. They’re independent business owners, artists, people with niche interests. We’ve crafted an entire social presence to inspire Western consumers to travel to Japan with ANA. Our content highlights the eccentric friends and the values they hold dear like hospitality, friendship, and attention to detail.