Campaign
For Season 1 of Netflix's breakout international sensation, I had the honor of developing and managing the Squid Game brand voice and social media presence throughout the series’ meteoric rise. Playing the role of "VIP" on social, I helped drive audience followers from 40K to 1M+ in under a year. Campaign highlights included 6 Emmy wins.
Campaign
For Season 1 of Netflix's breakout international sensation, I had the honor of developing and managing the Squid Game brand voice and social media presence throughout the series’ meteoric rise. Playing the role of "VIP" on social, I helped drive audience followers from 40K to 1M+ in under a year. Campaign highlights included 6 Emmy wins.