The Strokes — “Is This It” Album Redesign

A conceptual redesign of The Strokes’ Is This It, developed across vinyl packaging, a single cover, and digital streaming applications. The visual direction uses personal archival-style photography, soft focus, halftone textures, and vivid yellow typography to reinterpret the album through a nostalgic indie-rock aesthetic. A consistent graphic system connects the physical and digital formats while giving the release a warmer, more playful identity.