Levi’s x McLaren Takeover at F1 Austin
Levi’s x McLaren Takeover at F1 Austin
Creative Strategy for LEVI’S x MCLAREN Collab activating at F1 Austin: The experience featured a DRS zone–Denim Recreation Station–where guests got to customize their Levi’s, creating one-of-a-kind pieces that perfectly encapsulated the fusion of racing and fashion.
