Campaign
We Belong | Artemis
The idea for this project came to me as Mahsa Amini's murder became an essential catalyst to protests throughout Iran, and with Sephora's dedication to diversity I utilized this opportunity to pitch a project so dear to me as a first generation Iranian- American; a segment on Iranian Women in power rather than victim. I pitched to my incredible CD and video team leader, who helped me scout our talent, which ended up being none other than the now CEO of Sephora America's, Artemis Patrick.
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:format(webp)/avatars/7AA55C0D-D44E-4FD5-AB56-C7A30D054819.jpg "HS Avatar")
Campaign
We Belong | Artemis
The idea for this project came to me as Mahsa Amini's murder became an essential catalyst to protests throughout Iran, and with Sephora's dedication to diversity I utilized this opportunity to pitch a project so dear to me as a first generation Iranian- American; a segment on Iranian Women in power rather than victim. I pitched to my incredible CD and video team leader, who helped me scout our talent, which ended up being none other than the now CEO of Sephora America's, Artemis Patrick.