“Wake Up Call” is speculative special edition branding and merchandising presented as a PR package for Buddies Coffee in Brooklyn. As a Puerto Rican owned local cafe, I chose to highlight their roots through custom illustrated Buddies Burros mascots. This speculative PR package would be sent to Latino creators in NYC who frequent Buddies.

Credits

Creative Director:

Gabriela Sandoval

Graphic Designer:

Gabriela Sandoval

Illustrator:

Gabriela Sandoval

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