This project explores a boutique identity built around warmth, texture, and quiet elegance. The visual language draws on soft colour palettes, delicate typography, and material-led imagery to create a sense of intimacy and approachability. Across signage, printed matter, and in-store applications, the identity is designed to feel considered and personal, balancing refinement with a relaxed, human tone. Self -Initiated.

Credits

Graphic Designer:

Emma Reaza

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