AT&T x Dallas Cowboys

After a successful first run of “Have a Catch with Dak,” AT&T partnered with the Cowboys for a refreshed giveaway featuring Cowboys QB, Dak Prescott. In an effort to bring fans even closer to America’s QB, we tapped to some of Dak’s personal interests, namely his favorite pastime: fishing. For this year’s promo content, we leaned into Dak’s comedy chops with a ‘commercial in a commercial,’ showing that as much as Dak’s at home on the water, he’s always home at The Star.