AT&T x WNBA All-Star Weekend
Clients
AT&TWomen's National Basketball Association
Credits
AT&T x WNBA All-Star Weekend
Experiential Production · 1 Credit
For WNBA All-Star Weekend, AT&T showed up bigger than ever with a multi-layered fan experience celebrating connection, creativity and the culture of women’s basketball. From an interactive 4-point shooting challenge featuring A’ja Wilson and Sabrina Ionescu to exclusive merch, sneaker charms and custom nail art, every touchpoint gave fans the M’VIP treatment while positioning AT&T as a champion of women’s sports and self-expression.
Clients
AT&TWomen's National Basketball Association