Nike Air Presto
Clients
NikeJD Sports Australia
Credits
Nike Air Presto
Campaign · 6 Credits
Graphic elements and creative direction for Nike Air Presto. Heavily inspired by the early 2000’s Nike Alpha Project and its five dot logo, which is still imprinted in the midsole. The textures and treatment also draw on the transparency and construction of the external ribcage support structure.
Clients
NikeJD Sports Australia