Led visual strategy and art direction for Swisset’s brand launch. Developed shoot deck, directed lighting and styling, and executed photography and post. Crafted a narrative-driven rollout plan with founders, aligning color theory and storytelling with long-term brand positioning. Delivered a cohesive visual identity that bridges campaign aesthetics with strategic brand architecture.

Credits

Art Director:

Wisdom

Photographer:

Wisdom

Creative Strategist:

Wisdom

Digitech:

Lucas Tam

Lighting Tech:

Lucas Tam

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