HIT-BOY // SUCCESS IS A DIRTY WORD

Production design for HIT-BOY's hit single SUCCESS IS A DIRTY WORD. This clip was devised as an homage to Bob Dylan's SUBTERRANEAN HOMESICK BLUES, with the lyrics cards and the alleyway setting. We shot this one up at Santa Clarita Studios, trucked in a few tons of dirt and flew in the Lambo. Shoutout to Salomon for all the shoveling!