A Glitch in the Matrix

L’Oreal Matrix’s “A Glitch In the Matrix” campaign, spotlighting the Food For Soft product line with a series of retro-spin commercials inspired by 90s/00s classics like OxiClean, Folgers, and Conair. Partnering with 10+ content creators, seamlessly blending our commercials into their social content. The results? Thousands of views, hundreds of consumer engagement comments, and an expanded scope of work as Matrix commissioned additional deliverables with creators based on the campaign’s success.