Storm Ford’s “Down Payment” Album Cover + Tracklist

I was tasked with creative directing the concept for the roll out for Storm Ford’s latest EP, we went with a emotional currency theme and created a world that revolved around that reality imagine a place where attention really cost, or receipts are given in hugs, or you work for an emotional accounting firm. We pulled themes from reality and gave them more feelings in an effort to reveal the emotional journey that is life we all go on and how this particular artist guides those steps.